The world’s biggest sporting event is coming to Australia.

I work with Australian schools, councils, training venues & accommodation providers to turn their proximity to the Games into:

  • long-term partnerships,

  • community benefits; and

  • commercial opportunities.

My independent advice is grounded in real experience from lessons learnt leading Australian Team planning and operational delivery for multiple Games from 2016-2024.

The Games are more than sport

In 2032, Queensland will host the world’s largest sporting event.

The competition will last a few weeks, but the commercial, operational and partnership race has already begun.

Brisbane will be the smallest host city in decades, that means event capacity is constrained with less accommodation, transport options and training venues suitable for elite athlete standards.

  • International delegations are already planning their Australian campaign and looking for local partners to assist them create their tailored golden environment within the Games host region.

  • Many Australian organisations want to be involved, but are uncertain how or what assets have real value.

Downunder Advantage exists to help close that gap by building Games capacity and capablity to host the world in our home.

Practical Advisory Services

My engagements are tailored to the needs of the client. I have found that a great starting point is the Games Opportunity Sprint which provides an efficient solid base to build an action plan towards best opportunity.

Games Opportunity Sprint
A focused 10 business-day consultancy engagement that helps schools, councils, venues and accommodation providers understand their realistic Games opportunity.

I review your facilities, location, assets and objectives, identify what may be valuable to international buyers, and provide a clear action plan for what to do next.

The Sprint starts from $5,500 + GST.

Executive Workshops
Board and senior-management workshops that turn the Games from a distant sporting event into a practical opportunity your organisation can understand and act on now.

Workshops cover the Games marketplace, buyer expectations, key timelines, decision-makers, commercial models and the risks of moving too slowly or chasing the wrong opportunity.

International Partnerships
Support to identify, approach and negotiate with international partners that fit your organisation’s goals and community values.

This may include facilitating international team Pre-Games training camps and High Performance Centres, or commercialising host city assets for Games-time hospitality or sponsorship activation opportunities.

Retained Games Expert
Ongoing advice for organisations that want senior Games expertise all the way through to 2032 without hiring a full-time specialist.

I keep you across relevant announcements, market movement, buyer activity and emerging opportunities, helping your organisation stay informed, prepared and ready to pivot to the needs of the Games.

MY WORK TO DATE:

In addition to the work I am doing for international clients (National Olympic & Paralympic Committees), locally I am:

Advising Councils on how to help their local businesses, venues and community organisations understand the standards, timelines and opportunities that come with hosting major international sport.

Advising Schools, venues and precincts on the potential for Games-time hospitality usage and how to maximise their proximity for maximum commercial revenue.

Advising host region facilities how to best present themselves for the Pre-Games Training Platform that will be released by Government for NOCs in Q4 2026.

Every Engagement starts with the same questions:

What does your organisation want the Games to achieve for your community?

Is the priority profile, revenue, relationships, community legacy, long-term positioning or a mix?

WHERE I ADD MOST VALUE:

I help clients move from general Games excitement to informed action plans. That includes:

Identifying which facilities, locations, services and relationships may have real value to international teams, partners and stakeholders.

Testing early ideas against Games reality, so clients do not waste time chasing opportunities that are unlikely to land.

Helping schools, councils, venues and accommodation providers understand the standards, timelines and buyer expectations that shape international sport event decisions.

Connecting local organisations with appropriate international stakeholders, and supporting commercial discussions that balance cash, in-kind value and long-term benefit.

Pressure testing Games-related plans before major decisions, public announcements or commercial commitments are locked in.

Filtering the constant media noise so clients can focus on what they can influence, what they need to prepare for, and what they simply have to accept.

Reducing unnecessary long-haul travel by providing trusted Australian expertise on the ground when international clients need local eyes, judgement and access.